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There can be any number of reasons for a company to want (or need) to print its own product labels. Some businesses may need short-run label printing for use during promotional campaigns or while in the prototype phases of product development. Other companies may need short turn-around times which can be difficult to achieve when outsourcing printing to third-party vendors. In all cases, businesses want high-quality results and they often want the ability to customize their label printing formats to meet changing requirements.

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